There are so many talented makers and wonderful packaging options in this space, but I found myself dreaming up pieces that felt a little more tailored to the kind of cookie presentation I loved: thoughtful, polished, giftable, and rooted in a timeless, classic style. I wanted packaging that helped home bakers create the kind of first impression their work deserved — without needing huge custom runs or a full design team behind them.
That’s why I launched Dough & Parcel.
I’m a one-woman show, operating right here in Austin, Texas. When you send an email, you’re talking to me. When an order is packed, it’s checked by my hands. I built this business to be the kind of creative partner I wished for when I started — offering curated, heritage-inspired packaging pieces that help elevate your work instantly.
My mission is simple: to help home bakers and cookie artists present their work with confidence, intention, and value. Whether you’re baking for birthdays, holidays, porch pickups, or a growing business, I want you to have access to packaging that supports the level of care you put into every cookie — and helps you charge for your art accordingly.
You handle the dough, and I’ll help you handle the parcel — so every treat you make feels signed, sealed, and beautifully delivered.
xo,
Brooke Reyes
Founder, Dough & Parcel
